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22Sep/150

Slot Machine positioning


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Volumes have been stated on this issue, and the disquiet and squabbling about where the "hot" one armed bandits are placed in a casino are still taking place - over 60 years after slot machine games were first placed in casinos.

The standard rule is that the best slots were put just inside the main door of the casino; so that casino fanatics passing by would see actual jackpot winners ... be attracted to come into the casino and play. Our sentiment is that this is definitely no longer so.

Nearly all of the major casinos these days are massive complexes ... now you can't see inside from the sidewalk, so there's no longer a reason to place the 'loose' slot games close-by any of the doors.

An additional classic rule is that loose slot games are put on the major aisles inside the casinos, again so that more fun seekers could see winning jackpots and be influenced to play. Importantly however, we find that this also is not a universal rule any more.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

These days, casinos are constantly changing their philosophy about where to place the loose slots.

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